Monetization, Business Strategy, Sales, Intellectual property, Marketing, New Business Mentoring
Jennifer Spencer has 20+ years business strategy and entrepreneurial experience. Her knowledge spans multiple industries including technology, banking, retail, wholesale, services, tangible products, and manufacturing.
At the SBDC she works in two primary areas. 1) Jennifer works with clients to figure out how to turn an idea into a business model. She helps entrepreneurs at an early stage determine next steps for their business. She is an effective sounding board for business conundrums and marketing ideas. She provides practical advice on how to approach sales activities. 2) Jennifer works with individuals who have a business idea that involves Intellectual Property. While not an attorney, Jennifer has owned patents, trademarks and copyrights. Her down to earth style helps clients understand the complexities of IP.
Jennifer has invented and patented products, commercialized those products on an international scale. Jennifer’s business won a national award for Best New Company & Best New Product of 2011 (Stevie Awards), was noted by ABC News on list of Best of CES 2011 (Consumer Electronic Show) and received an Audience Choice Award in Berlin, Germany (IFA, 2011). She has acted as a turn-around consultant to provide strategy and action steps for a company struggling with profitability to shift into a strong profit position. Jennifer has a BA degree in Economics from Miami University.
Consulting Expertise Includes:
- Business Strategy
- Intellectual Property
- Marketing Strategy
- Sales Strategy
- Selling Skills
- Start-Up Business
- General Business Coaching and Mentoring